Christina Choi is currently Chief Marketing Officer, North America at Ralph Lauren, having served in this role since October 2024. Prior to Ralph Lauren, Ms. Choi was Senior Vice President of Marketing and a member of the North America Marketing Leadership team for Diageo, a global leader in alcoholic beverages. Ms. Choi joined Diageo in January 2019 to lead the Gin, Rum and Tequila categories across North America, including consumer brands such as Tanqueray Gin, Captain Morgan Rum, and Don Julio Tequila. Ms. Choi is responsible for category strategy, brand marketing, and commercialization activities across this portfolio. Prior to Diageo, Ms. Choi served as Global Marketing Vice President for Anheuser-Busch InBev, the world’s largest brewer, from March 2013 to January 2019. In this role, Ms. Choi developed the global launch strategy for Michelob Ultra, delivered double digital global sales growth for Stella Artois including leading two Super Bowl marketing campaigns, and oversaw the development and commercialization of several emerging brands. From 2006 to 2012, Ms. Choi held various marketing and innovation roles within the personal care business of Unilever PLC, based in the U.S. and Singapore. Ms. Choi led multiple brands and innovation launches globally, including across the U.S., Southeast Asia, Middle East, and Africa. Ms. Choi began her career in financial services at The Goldman Sachs Group, Inc. in the Credit Risk Management and Advisory group and Asset Management group.
Ms. Choi holds an MBA from Harvard Business School and a Bachelor of Arts in Economics from Vassar College. Ms. Choi’s qualifications include her management experience at several global consumer product businesses and her marketing expertise across brand, category and portfolio strategy, consumer research and insights, innovation development and commercialization, and brand marketing execution.